5 Creative Ways to Tie Marketing to Business Outcomes, with Ellen Schwartze
On this episode, https://www.linkedin.com/in/benji-block/ talks to https://www.linkedin.com/in/ellenschwartze/, former Sr. Director of Digital Demand Generation at Knotch.
Discussed in this Episode:
- The must-have partnership between content and...
Discussed in this Episode:
- The must-have partnership between content and data
- Building key relationships internally for marketing success
- Measuring a control group as much as a campaign
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