Transcript
WEBVTT 1 00:00:05.599 --> 00:00:08.869 Welcome back to be to be growth. I'm Logan lyles with sweet fish media. 2 00:00:08.949 --> 00:00:13.310 I'm joined today by Daniel Ramsay. He's the cofounder and CEO over at 3 00:00:13.429 --> 00:00:16.190 my out desk. Daniel, welcome to the show. How's it going today? 4 00:00:16.469 --> 00:00:19.429 It's come great, Logan, thanks for having me. Yeah, absolutely. 5 00:00:19.469 --> 00:00:23.620 A lot of folks are dealing with going remote for the first time in 6 00:00:23.660 --> 00:00:27.420 the last few weeks, a few months. Here you guys have specialized in 7 00:00:27.539 --> 00:00:31.379 it from the very beginning and we're going to be talking about how you can 8 00:00:31.420 --> 00:00:36.090 go remote but keep your sanity and still deliver great results for not only your 9 00:00:36.130 --> 00:00:39.689 customers but your employees and the environment that they're working in. Can you tell 10 00:00:39.729 --> 00:00:43.090 me? I think it's fairly obvious why this is a topic that's important to 11 00:00:43.090 --> 00:00:46.770 a lot of folks right now, but your particular passion on this subject, 12 00:00:46.810 --> 00:00:49.329 where did that come from? Give us a little context as we dive in 13 00:00:49.369 --> 00:00:53.280 today. Sure, man. So I've been married for almost a decade and 14 00:00:53.600 --> 00:00:58.719 I was in on my honeymoon in Guatemala, like in a Francis Ford Coppola 15 00:00:58.799 --> 00:01:03.600 resort in the rainforest and like looking over this beautiful spot, I found myself 16 00:01:03.799 --> 00:01:07.269 working at two in the morning on my honeymoon. So I'm in the bar 17 00:01:07.469 --> 00:01:11.750 area, monkeys in the background, the bartender serving me. I'm the only 18 00:01:11.829 --> 00:01:15.109 person there and we've been there a couple of days. So he takes my 19 00:01:15.269 --> 00:01:19.500 cell phone and he snaps a picture of it and I'm thinking I really don't 20 00:01:19.500 --> 00:01:23.060 like this guy, and he starts making fun of me in Spanish, like 21 00:01:23.379 --> 00:01:27.700 stupid White Guy, beautiful bride back in the room. He's up here working. 22 00:01:29.299 --> 00:01:32.859 He's a slave to money, you know. And I speak a little 23 00:01:32.859 --> 00:01:36.450 bit of Spanish, right and so, and it just hit me. I 24 00:01:36.530 --> 00:01:41.370 knew I needed to change how I was basically building my empire, my business. 25 00:01:41.730 --> 00:01:44.569 I need to get different kind of view points of how to build and 26 00:01:44.650 --> 00:01:49.280 structure a team and literally that was the turning point for me and why we 27 00:01:49.439 --> 00:01:53.359 started and founded my outdusk. Man, when you said hit, I thought 28 00:01:53.359 --> 00:01:56.840 you were going to say I walked over and hit him. Okay, so 29 00:01:57.159 --> 00:02:00.680 glad that was actually some redemption, not more conflict to that. Yeah, 30 00:02:00.239 --> 00:02:04.870 no, no, no, look inside I knew I wanted to stay married, 31 00:02:04.909 --> 00:02:07.590 I wanted a one day have a family, and the whole point of 32 00:02:07.750 --> 00:02:10.150 owning a business, any business, is that it frees you. It gives 33 00:02:10.189 --> 00:02:14.990 you more time. The only thing that you can't buy more of is time. 34 00:02:15.229 --> 00:02:19.740 It's impossible. Right and here what I'd like to do is help as 35 00:02:19.780 --> 00:02:23.659 many entrepreneurs as possible understand how to get great remote talent, how to actually 36 00:02:23.819 --> 00:02:30.449 go remote and and really kind of love the space that they're in business wise, 37 00:02:30.810 --> 00:02:34.409 and it's in right now during this health crisis. That is a challenge. 38 00:02:34.530 --> 00:02:37.530 So I'm excited to be here and share with you guys. Yeah, 39 00:02:37.569 --> 00:02:40.129 absolutely. And so let's talk about from the CEOS perspective. You know, 40 00:02:40.210 --> 00:02:44.560 we kind of have a cross section of folks that typically listen to the show, 41 00:02:44.560 --> 00:02:47.919 from sales leaders to marketing leaders to founders and CEOS. Specifically for those 42 00:02:47.960 --> 00:02:53.719 founders and CEOS that are finding themselves leading a remote team, trying to have 43 00:02:53.879 --> 00:02:58.830 recruit remotely, those sorts of things, the mindset and the attitude from the 44 00:02:58.949 --> 00:03:01.229 CEO's perspective speak to that a little bit. Some of the things that you're 45 00:03:01.270 --> 00:03:06.349 encouraging folks sitting in those seats, you know, right now offline. Yeah, 46 00:03:06.430 --> 00:03:07.509 no, I love it. Logan. One of the most important things 47 00:03:07.669 --> 00:03:12.900 is a CEO. We have to remember it's our civic duty to stay productive 48 00:03:13.259 --> 00:03:16.860 and also help your team's be productive. A lot of people are struggling with 49 00:03:16.939 --> 00:03:21.659 kids in the room, you know, not doing their normal workout routines. 50 00:03:22.020 --> 00:03:24.139 So you have to have a lot of grace with your employees and maybe your 51 00:03:24.180 --> 00:03:28.969 vendors and customers and everybody that you serve. But at the same time it's 52 00:03:29.009 --> 00:03:35.729 your job just to keep everybody productive and that means increasing the frequency of facetoface 53 00:03:35.849 --> 00:03:39.530 video calls right making sure that you're tracking the most important things when you're in 54 00:03:39.610 --> 00:03:44.000 and office. It's very easy to just walk over to Bobby's office, open 55 00:03:44.039 --> 00:03:46.319 the door and say how's your day? Show me what you're up to. 56 00:03:46.719 --> 00:03:50.639 Well at home, you have to structure those conversations. We were just we 57 00:03:50.759 --> 00:03:53.240 have our large sales team. We were just on that sales call yesterday where 58 00:03:53.240 --> 00:03:58.830 we're going over last month's results and I had on salesperson who's WHO's newer to 59 00:03:58.949 --> 00:04:02.270 our organization tell me that he's been tracking calls and I said okay, that's 60 00:04:02.270 --> 00:04:05.150 great. How many calls did you make last month? And he and how 61 00:04:05.189 --> 00:04:09.150 many is that on average on a daily basis? What's a big day of 62 00:04:09.229 --> 00:04:12.979 small day? All that. We go through that and I said I'm curious 63 00:04:13.819 --> 00:04:17.740 who told you to track calls, because our metric for elite indicator to grow 64 00:04:17.740 --> 00:04:24.610 our revenue is the number of conversations and consultations that we drive in our business. 65 00:04:24.730 --> 00:04:28.930 So that's our lead measure. And I had a guy a tracking calls 66 00:04:29.250 --> 00:04:31.410 because you know, you could call somebody and they could not answer or it 67 00:04:31.490 --> 00:04:34.209 could go to voice mail or their voice mail could be full. But if 68 00:04:34.250 --> 00:04:40.279 you're tracking conversations, then that's our lead measure. So in our world, 69 00:04:40.319 --> 00:04:45.759 and I'm encouraging everybody's listening, is get really clear about what productivity means for 70 00:04:45.839 --> 00:04:50.759 your business and make sure everybody is basically on the same page measuring the most 71 00:04:50.759 --> 00:04:55.509 important things because again, if we're ever going to recover from this time frame, 72 00:04:55.589 --> 00:04:58.750 if we're ever going to help America get back to where we were just 73 00:04:58.990 --> 00:05:03.670 two months ago, it's the CEOS job to keep their people productive. Yeah, 74 00:05:03.829 --> 00:05:08.339 absolutely, as as this saying goes right, measure what matters is, 75 00:05:08.579 --> 00:05:13.500 as the book says, right and making sure that you and your team understands, 76 00:05:13.540 --> 00:05:16.259 rather what is being measured and what matters, so that they don't go 77 00:05:16.459 --> 00:05:21.089 down this rabbit hole. And again I've heard our audio engineers who are adding 78 00:05:21.329 --> 00:05:25.290 lots of podcasts right now. They're like, and I'm sick of hearing the 79 00:05:25.329 --> 00:05:29.689 word overcommunicate. We had a little slack conversation about but it's important right now, 80 00:05:29.730 --> 00:05:32.050 especially for remote and we know we're a five year old business. We've 81 00:05:32.050 --> 00:05:38.079 been remote from the get we have know that that water cooler conversation that passing 82 00:05:38.199 --> 00:05:40.639 by, Hey, what are you working on? It just doesn't happen and 83 00:05:40.759 --> 00:05:45.000 so you have to be more intent about it. So that's kind of looking 84 00:05:45.199 --> 00:05:47.759 internally as you look externally, and you're trying right now. There are a 85 00:05:47.800 --> 00:05:54.829 lot of CEOS who are trying to contain costs, while in times like this 86 00:05:54.870 --> 00:05:59.790 it's more important to make sure that you are retaining your best fit customers, 87 00:05:59.910 --> 00:06:03.069 that you are looking for opportunities to expand those relationships, because that's going to 88 00:06:03.110 --> 00:06:08.139 be much easier than I mean, even in good times that's always much easier. 89 00:06:08.220 --> 00:06:13.259 Right we forget about the fact that retention and upsals just so much higher 90 00:06:13.300 --> 00:06:16.180 percentage close and less costly than new logo acquisition. But right now, as 91 00:06:16.180 --> 00:06:20.850 you working with folks who are trying to balance reducing operating cost but still delivering 92 00:06:20.889 --> 00:06:25.250 a good customer experience, what are some of the ways that you see folks 93 00:06:25.370 --> 00:06:28.610 doing it well, or maybe some areas that they're misstepping that people should be 94 00:06:28.610 --> 00:06:31.370 avoiding right now? Well, I I love this question because it ties into 95 00:06:31.410 --> 00:06:34.480 our first as a CEO, we have to remember that we're still trying to 96 00:06:34.759 --> 00:06:40.600 add value to our community, right. That's our job as we exchange value 97 00:06:40.800 --> 00:06:44.040 for cash, and that's just never going to change, regardless of what the 98 00:06:44.079 --> 00:06:47.269 market looks like or whether in or upswing or down swing. So as a 99 00:06:47.350 --> 00:06:51.509 CEO you have to really focus on what value am I adding to my audience, 100 00:06:51.670 --> 00:06:56.509 my clients, my customers, my employees, my venders? In Our 101 00:06:56.550 --> 00:07:00.829 world we call it the MoD family, the my oudest family. So one 102 00:07:00.870 --> 00:07:02.699 of our core values is we just add value. We that's what we do, 103 00:07:02.899 --> 00:07:06.819 if and we're hyper focused on that. So in this space, you 104 00:07:06.899 --> 00:07:11.220 know, normally we're talking about cutting the fat, right, but unfortunately this 105 00:07:11.379 --> 00:07:15.529 health crisis, you know we're cutting fat, we're cutting muscle and you just 106 00:07:15.930 --> 00:07:21.089 can't cut bone, right. So my advice to your audience or to anybody 107 00:07:21.089 --> 00:07:25.529 that's listening to this is, you know, figure out who your bone is, 108 00:07:25.649 --> 00:07:29.610 the people on your team, the systems in your in your business that 109 00:07:29.689 --> 00:07:32.519 are the bone, the the stuff that has to remain for you to walk. 110 00:07:32.839 --> 00:07:35.720 You wouldn't say I need to lose fifty pounds, I'm going to chop 111 00:07:35.879 --> 00:07:41.600 my left leg off. I love, I love that analogy. That is 112 00:07:41.680 --> 00:07:45.750 just okay, stop, pause for a second as you're looking at making deep 113 00:07:45.829 --> 00:07:47.949 cuts, you know, because we've been in times. Thankfully for us right 114 00:07:47.990 --> 00:07:50.750 now we're kind of seeing both sides of it. We're seeing some customers that 115 00:07:50.829 --> 00:07:55.509 are pausing, you know, because they're being hit by the first wave or 116 00:07:55.509 --> 00:07:58.660 the second ripple of everything going on. But we're also in the business of 117 00:07:58.699 --> 00:08:03.740 digital communication where people are doubling down there and shifting events rategy. But there 118 00:08:03.779 --> 00:08:07.779 have been other times where things were a little lane and we've heard this advice 119 00:08:07.939 --> 00:08:11.300 that I think is sound. Cut once, cut deep, as opposed to 120 00:08:11.889 --> 00:08:16.329 everybody being scared like, Oh, we cut this and we and we stopped 121 00:08:16.370 --> 00:08:20.009 here and there was this you know, many layoff over here making those cuts, 122 00:08:20.209 --> 00:08:22.370 you know, once in deep. But you make a good point. 123 00:08:22.649 --> 00:08:26.730 You can't cut so deep that you just cut your leg off and then you 124 00:08:26.769 --> 00:08:31.319 can't walk anymore. Right. Yeah, so I like that analogy well, 125 00:08:31.399 --> 00:08:35.080 and we use that analogy to really determine what systems and processes really matter for 126 00:08:35.200 --> 00:08:39.879 our business. Our customers demand them and we can't, we couldn't, eliminate 127 00:08:39.000 --> 00:08:43.389 them, right, and so we use that analogy bone. That's what keeps 128 00:08:43.389 --> 00:08:48.309 US walking. Muscle. It's important, but if we have to, we 129 00:08:48.789 --> 00:08:52.029 cut. We cut half of our muscle in our business and then fat. 130 00:08:52.389 --> 00:08:54.830 We just all knew that we had to get rid of a bunch of things 131 00:08:54.110 --> 00:08:58.620 and I think the challenge that we have as CEOS is that I'm still hard 132 00:08:58.659 --> 00:09:01.059 charging, right, so I'm still going to ask my team to perform really 133 00:09:01.059 --> 00:09:05.940 well. Last month we we generated seventy percent of our total normal amount of 134 00:09:07.100 --> 00:09:09.929 leads as a business. Right. So we know that people are still looking 135 00:09:09.970 --> 00:09:15.370 for virtual assistance and wanting to hire and they still need to operate a business 136 00:09:15.409 --> 00:09:18.889 and we're part of that go forward kind of mentality where we help businesses scale 137 00:09:18.970 --> 00:09:24.639 and grow by providing really affordable, high quality talent. Right. So we're 138 00:09:24.720 --> 00:09:28.559 still going. As a CEO, I'm still going to expect my people to 139 00:09:28.600 --> 00:09:33.399 perform, but I might ask them to change the luggage. And I'll give 140 00:09:33.399 --> 00:09:35.799 you another story because I'm I like the story. My wife and I used 141 00:09:35.799 --> 00:09:39.909 to fight about traveling because she'd want to bring everything. She's an overpacker and 142 00:09:41.029 --> 00:09:43.509 I'm an underpacker. I'm like, I'll just buy it if I need it, 143 00:09:43.669 --> 00:09:46.309 you know, and she's like I need all my stuff, you know. 144 00:09:46.149 --> 00:09:50.190 So we would travel and and I'm I got tired of lifting these bags 145 00:09:50.629 --> 00:09:54.500 and care, you know, walking up the second or third story of some 146 00:09:54.019 --> 00:09:58.580 you know, beautiful place that we're in right. So I just threw out 147 00:09:58.820 --> 00:10:05.259 all of the old luggage and the brand new luggage that is smaller and I 148 00:10:05.379 --> 00:10:09.049 can carry without like throwing my back out right. So that's what we have 149 00:10:09.169 --> 00:10:11.690 to do, is CEOS. We have to realize we're asking our people to 150 00:10:11.730 --> 00:10:16.690 do more with less. We probably can't ask them to do the same systems 151 00:10:16.730 --> 00:10:20.809 and processes before the crisis. So you have to get new luggage. Like 152 00:10:20.330 --> 00:10:24.600 you still need to provide that service, but maybe not the same way you 153 00:10:24.759 --> 00:10:26.559 did in the past and now. By the way, my wife and I, 154 00:10:26.720 --> 00:10:31.720 when we travel, we fill up the bags and nobody's upset like that. 155 00:10:31.240 --> 00:10:35.559 Man Some really great stories. I'm a sucker for stories. The other 156 00:10:35.679 --> 00:10:39.950 thing I really like are our hacks and very specific things that folks can implement 157 00:10:41.190 --> 00:10:43.870 tomorrow. And so as we round out the conversation, Daniel, let's talk 158 00:10:43.870 --> 00:10:48.710 about some of those things that you guys are doing internally and some of the 159 00:10:48.789 --> 00:10:52.539 things that you're recommending to customers to stay efficient, stay productive, find a 160 00:10:52.700 --> 00:10:56.820 different way to carry that luggage, find some ways to change out that luggage 161 00:10:56.820 --> 00:11:01.539 twitter some of the areas, whether that's ops, sales, marketing, different 162 00:11:01.620 --> 00:11:05.009 functions that you guys work in and serve. Talk to us about some of 163 00:11:05.049 --> 00:11:11.610 those ways, creative solutions to the age old fight over the luggage. Yeah, 164 00:11:11.610 --> 00:11:13.610 and I love it. You're absolutely right. A lot of our clients 165 00:11:13.649 --> 00:11:20.159 are discovering that they're busier than ever that although they their revenue may be affected, 166 00:11:20.279 --> 00:11:24.519 they still have to do a lot more. I'm I've I was talking 167 00:11:24.519 --> 00:11:26.200 to a client yesterday and she's like, I'm working twice as hard as I 168 00:11:26.360 --> 00:11:30.759 ever have and we've maintained our revenue. We've had a slight drop, but 169 00:11:30.879 --> 00:11:33.549 I'm working twice as hard right. So in that world we're helping people. 170 00:11:33.870 --> 00:11:37.309 You know, in the digital marketing world, you know just what I call 171 00:11:37.350 --> 00:11:41.149 another position that I that I love is a traffic cop, you know, 172 00:11:41.509 --> 00:11:46.269 like just scheduling things, phones, like making sure everybody's taking care of. 173 00:11:46.830 --> 00:11:52.899 Last summer our HVAC broke and I called four places. One place got back 174 00:11:52.899 --> 00:11:54.539 to me, but it took them two days. So you imagine, like 175 00:11:54.940 --> 00:12:00.340 this is a customer experience around around the country. So we help people, 176 00:12:00.820 --> 00:12:03.730 you know, answer the phones, serve their customers and really do a great 177 00:12:03.730 --> 00:12:07.769 job of kind of interacting with the public. And then the other is just 178 00:12:07.929 --> 00:12:11.490 the administrative side. There's still projects that have to go there're still things that 179 00:12:11.610 --> 00:12:16.399 need to happen. So we're seeing people raising their hand and saying I've transitioned 180 00:12:16.480 --> 00:12:20.399 my office. Were transitioning our message. You know, we need to update 181 00:12:20.440 --> 00:12:22.840 our value proposition. If you are a house cleaner, now you're a certified 182 00:12:24.279 --> 00:12:28.360 covid nineteen house cleaner. Right, right. So everybody's changing their value proposition. 183 00:12:28.440 --> 00:12:31.029 You guys. You guys obviously are probably helping a lot of them in 184 00:12:31.110 --> 00:12:33.950 the in the digital market do that. And now they're saying, well, 185 00:12:35.029 --> 00:12:39.909 how do we do more with less? And virtual assistants are natural progression in 186 00:12:39.070 --> 00:12:45.659 that conversation. Yeah, absolutely, I've been finding myself just trying to as 187 00:12:45.779 --> 00:12:48.659 I've had, you know, different conversations in in my role here at sweet 188 00:12:48.659 --> 00:12:52.779 fish in addition to being a podcast host, heading up sales and also heading 189 00:12:52.820 --> 00:12:58.570 up a lot of account management and a lot more conversations with current customers, 190 00:12:58.690 --> 00:13:01.690 just checking in on them and also dealing with how they want to shift. 191 00:13:01.730 --> 00:13:05.049 Some people, you know, pulling back, some people doubling down on other 192 00:13:05.129 --> 00:13:07.330 content, and so that, hey, we're kind of we're holding our own, 193 00:13:07.450 --> 00:13:13.120 but there's a lot more and a lot different work happening. We're kind 194 00:13:13.120 --> 00:13:16.360 of feeling that and I've just been finding where are the things that I can 195 00:13:16.440 --> 00:13:20.759 delegate. Thankfully, we've got, you know, a great team here. 196 00:13:20.799 --> 00:13:24.919 I've got a great operations assistant that I call on all the time. Shout 197 00:13:24.960 --> 00:13:28.429 out to Ashley, she's listening to this. where I just find, Hey, 198 00:13:28.590 --> 00:13:33.789 this is something that I that I could offload, and I think just 199 00:13:33.990 --> 00:13:39.190 having that mindset to make sure that we we're being as efficient as possible. 200 00:13:39.230 --> 00:13:41.940 The workload might shift, there might be different things happening, you know, 201 00:13:43.179 --> 00:13:46.940 in different places than they normally would have been, but there's different work being 202 00:13:46.019 --> 00:13:50.379 done, so you got to get creative about who's doing it, how it's 203 00:13:50.419 --> 00:13:54.580 happening. The challenge then becomes documenting it and making sure that it's repeatable, 204 00:13:54.620 --> 00:13:58.769 which one of our hacks has been use bombomb use loom to record a video 205 00:14:00.210 --> 00:14:03.210 rather than trying to type everything up and then use that within your project management 206 00:14:03.250 --> 00:14:07.210 software. Other things that you use a document processes and stuff like that. 207 00:14:07.330 --> 00:14:09.320 What are some of the other tips and tricks you've got, Daniel? Well, 208 00:14:09.360 --> 00:14:13.159 I want to give away something to your audience. We put together a 209 00:14:13.279 --> 00:14:16.320 guide. It's the go remote guides. So it's everything that you need to 210 00:14:16.639 --> 00:14:22.320 think about when you're taking a team transitioning him to what we call a blended 211 00:14:22.360 --> 00:14:24.990 model, where you have Ashley and Logan and they're in charge of sales and 212 00:14:26.029 --> 00:14:28.830 driving revenue, but there's a lot of non dollar productive stuff that needs to 213 00:14:28.909 --> 00:14:31.590 get done. It's important to the business or the customer. It's like the 214 00:14:31.669 --> 00:14:35.110 bone that we talked about. You can't get rid of it, you know, 215 00:14:35.669 --> 00:14:37.779 and most of those things, as long as they're in a system or 216 00:14:37.820 --> 00:14:43.419 a process, can be delegated down to a virtual assistant, typically for sixty 217 00:14:43.460 --> 00:14:46.899 seventy percent of the savings. So we put together a guide. It's called 218 00:14:46.899 --> 00:14:50.419 our go remote guide and I'd love to give it away. All you have 219 00:14:50.500 --> 00:14:54.450 to do to get it is text M D so my out desk md two 220 00:14:56.289 --> 00:15:00.450 nine, nine six, and you'll get a copy of that. will also 221 00:15:00.450 --> 00:15:03.649 walk you through if you come in and have a consultation with us, we'll 222 00:15:03.690 --> 00:15:07.049 rock you through. Like what you what can you give to a virtual assistant? 223 00:15:07.090 --> 00:15:09.799 What can't you give? You know, what kind of systems do you 224 00:15:09.000 --> 00:15:13.519 mentioned? You mentioned a test management system. Well, you can't work remotely 225 00:15:13.559 --> 00:15:18.320 if you don't have one of those, right. So we'll help you kind 226 00:15:18.320 --> 00:15:22.629 of discover what systems do you have in place right now? What do you 227 00:15:22.710 --> 00:15:24.789 need to upgrade? You know, how can you get on the phone with 228 00:15:24.870 --> 00:15:28.509 them? WHAT'S VIDEO CONFERENCE? What's the right training platform for people? So 229 00:15:28.629 --> 00:15:33.549 we go through an entire consultation and we do that up front and typically we're 230 00:15:33.590 --> 00:15:37.379 spending an hour or two really kind of putting a structure together so that you're 231 00:15:37.379 --> 00:15:43.620 successful. And we've helped over six thousand people higher virtual assistants in thirteen years. 232 00:15:43.059 --> 00:15:48.539 So nobody's done more of this than us and we do those consultations a 233 00:15:48.980 --> 00:15:52.330 hundred percent free. Awesome. I love that, Daniel. So we'll make 234 00:15:52.370 --> 00:15:56.929 sure that we put that text information in the show notes. If anybody didn't 235 00:15:56.929 --> 00:16:00.009 catch that, or just hit fifteen second back a couple times if there are 236 00:16:00.049 --> 00:16:03.600 other people listening to this that want to reach out to you directly or follow 237 00:16:03.679 --> 00:16:07.720 some of the other content that you guys are sharing, either on your side 238 00:16:07.759 --> 00:16:11.840 or different social feeds, what's the best way for them to stay connected with 239 00:16:11.919 --> 00:16:15.279 you guys in an ongoing pass yeah, at my out desk, everywhere, 240 00:16:15.399 --> 00:16:19.789 right. So we've got a great podcast called scale, the PODCAST, which 241 00:16:19.950 --> 00:16:25.509 specifically focuses on how to scale your business and grow revenue. We're on twitter, 242 00:16:25.750 --> 00:16:30.669 facebook, linkedin everywhere, but at my outdoesk, which is Myout Dees 243 00:16:30.750 --> 00:16:33.779 K, and of course, come to our website. We put out content 244 00:16:33.899 --> 00:16:38.500 every single day when this thing happened. I'll give you an example. The 245 00:16:38.700 --> 00:16:44.340 week that the cares act passed, we were helping every single one of our 246 00:16:44.419 --> 00:16:49.009 clients figure out exactly how to get that part of that two trillion dollars. 247 00:16:49.129 --> 00:16:55.049 So we put I think we put almost hundred people through a webinar series with 248 00:16:55.330 --> 00:17:00.409 CPA's tax experts and a banking person so that they could get, you know, 249 00:17:00.529 --> 00:17:03.360 they could get their part of that and stay kind of, you know, 250 00:17:03.480 --> 00:17:06.839 a float and thrive during this time. And those are some of the 251 00:17:06.920 --> 00:17:11.599 things. By following US you'll get access to not only that, but I 252 00:17:11.960 --> 00:17:17.309 love helping entrepreneurs thrive. I love talking to people like yourself and saying, 253 00:17:17.349 --> 00:17:19.109 okay, what are you doing, and then we bring that information out to 254 00:17:19.150 --> 00:17:23.029 our audience and we give it away. I love him and and you know, 255 00:17:23.109 --> 00:17:26.910 it kind of comes from what you what you guys do as a business, 256 00:17:26.990 --> 00:17:30.539 helping people scale and just adding efficiency. I love that you guys did 257 00:17:30.619 --> 00:17:33.380 that when so many people are looking for, you know, tax and financial 258 00:17:33.380 --> 00:17:37.700 information, and how do we wade these way through these waters, bring it 259 00:17:37.859 --> 00:17:41.180 together and make it very efficient for people to be able to get that content? 260 00:17:41.420 --> 00:17:45.569 And anybody who says they're putting out content daily is just like minded with 261 00:17:45.690 --> 00:17:49.329 us. We're big believers that it's not just a quality game when it comes 262 00:17:49.369 --> 00:17:53.049 to your content marketing, it's quantity as well. Unfortunately, that's that's the 263 00:17:53.210 --> 00:17:56.609 card we've been dealt in today's environment. But it's also easier than ever to 264 00:17:56.769 --> 00:18:00.000 reach people across several channels. So it depends on how you want to look 265 00:18:00.000 --> 00:18:03.799 at it. Challenge or opportunity right for anybody listening to this? Just a 266 00:18:03.880 --> 00:18:07.039 couple of follow up resources. In addition, we have an entire series here 267 00:18:07.079 --> 00:18:11.440 on BB growth hosted by John Bella's, are one of our great cohosts here 268 00:18:11.519 --> 00:18:15.589 on the show. It's a Hashtag CEO series. So if you're subscribed to 269 00:18:15.630 --> 00:18:18.869 the show, just scroll through and look for the CEO series. Otherwise you 270 00:18:18.910 --> 00:18:22.349 can check out John's link in the show notes to check out all the episodes 271 00:18:22.670 --> 00:18:26.420 in that series. James and I also did one. Interestingly, Daniel, 272 00:18:26.539 --> 00:18:30.220 you and I were just talking about this offline, about how you can recreate 273 00:18:30.259 --> 00:18:34.660 an open office via zoom with your team members certain times throughout the week and 274 00:18:34.819 --> 00:18:40.180 create some of those opportunities for water cooler conversations. So that, in addition 275 00:18:40.339 --> 00:18:42.890 to the text, information for my outdsk will be all on the show notes. 276 00:18:44.089 --> 00:18:47.329 So thank you, as always for listening. Daniel. Really appreciate you 277 00:18:47.410 --> 00:18:48.690 being on the show today. Man, it was my pleasure. Logan. 278 00:18:48.809 --> 00:18:55.880 Thank you. I hate it when podcasts incessantly ask their listeners for reviews, 279 00:18:56.119 --> 00:18:59.759 but I get why they do it, because reviews are enormously helpful when you're 280 00:18:59.759 --> 00:19:03.200 trying to grow podcast audience. So here's what we decided to do. If 281 00:19:03.279 --> 00:19:06.759 you leave a review for be to be growth and apple podcasts and email me 282 00:19:06.799 --> 00:19:11.150 a screenshot of the review to James At sweetfish Mediacom, I'll send you a 283 00:19:11.309 --> 00:19:15.309 signed copy of my new book. Content based networking. How to instantly connect 284 00:19:15.349 --> 00:19:18.309 with anyone you want to know. We get a review, you get a 285 00:19:18.390 --> 00:19:18.829 free book. We both win.
