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June 29, 2023

RIP interview-based shows?

Unless your name is Joe Rogan, interview-based shows aren't good enough anymore. The content our buyers consume from creators & consumer media brands is just too good…and it’s (rightfully) raised the bar for B2B content. So how do you make...

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B2B Growth
Unless your name is Joe Rogan, interview-based shows aren't good enough anymore. The content our buyers consume from creators & consumer media brands is just too good…and it’s (rightfully) raised the bar for B2B content. So how do you make something better?

On this episode, James and Benji discuss the evolution of B2B podcasting and the strategies needed for success in 2023 and beyond

Link to Post:
https://www.linkedin.com/posts/jamescarbary_byebyecommoditycontent-affinityoverawareness-activity-7064928864266792960-JSEy?utm_source=share&utm_medium=member_desktop

Connect with us:

James: https://www.linkedin.com/in/jamescarbary/
Benji: https://www.linkedin.com/in/benji-block/